Saturday, March 10, 2012

Lightpole Advertising

This morning in the Castro I found this flyer taped to a lightpole, such a great piece of anonymous typography that it caused me almost to wish for the days when I considered it both possible and fun to go out to a San Francisco club at 11 o'clock on a Sunday night (and you know the HONEYSOUNDSYSTEM will never start making its honey sounds at Holy Cow any earlier than that). Unless readers have extremely sharp eyes the full text of this piece will only reveal itself clicked up to large (though not everybody is clicking any more – I see that about 25% of my readers look at this thing on their phones now).